Jay Albert
All work
BuildApril 2020

Augmented business card

A business card that unfolds in AR. Scanning it opens links, video, 3D objects, and scenes off a single printed image.

A blue business card printed with a quote from Robert Greene

After sharing some augmented reality ideas with a friend, he requested that I augment his business card. Over several years, he compiled quotes that he felt moved by and wanted to share the quotes with the people who had his business card. He called the idea a Thought Card.

After a couple of weeks, I was able to include the quotes using an image target, and I decided to include a virtual button that would link viewers to a store where they could purchase the book. The links can be swapped out for affiliate marketing links, allowing the card owner to profit from viewers who bought the book.

Application preview.
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